The nonprofit sector is experiencing an urgent need to conduct business from a remote location. The perks of this arrangement include preventing workers and volunteers from contracting illnesses, spending less money on overhead, having people across the world become involved in your organization, and more. However, it does take work to make your organization function in a digital world.
Communication is key
Just about everyone knows that communication is crucial to running a successful organization. However, a remote work environment can make this more challenging. Therefore, it’s more important than ever to be proactive and communicate with your team.
No matter the size of your organization, reaching out to all staff on a regular basis to check in is important. Setting up meetings with tools such as Zoom or Google Hangouts allows you to visually check in with staff and make sure they have what they need to complete their tasks, as well as holding them accountable for their work. This is also a great time to address triumphs and challenges in their day-to-day lives.
Encouraging employees to have casual conversations is also important in building an organizational culture. Instant messaging apps such as Slack or Discord provide a great outlet for employees to talk to one another in a more casual setting. These applications are also great for quick questions and a way for teams to talk throughout the day.
Follow Cybersecurity Best Practices
As a nonprofit, donors and those you serve depend on you to keep their personal information secure. Cybersecurity starts with your employees. It’s important to train everyone affiliated with your organization on cybersecurity best practices. This includes things such as how to identify a phishing email, the importance of using strong passwords, and what to do if they suspect a cyberattack.
It’s also very important to use the proper software. Provide organizational laptops, if you are able to, and require that employees only work on these devices. If this isn’t feasible, stress the importance of staff installing an antivirus program on whichever device they use. In addition, stress the importance of using a Virtual Private Network (VPN) if employees are working from a public Wi-Fi network, such as those at libraries and coffee shops if those are open.
If you are the victim of a cyberattack, it’s important to be upfront and honest with donors and the public. Having data backed up in another location will help you put everything back together quicker. However, when it comes to cybersecurity, an ounce of prevention is worth a pound of cure.
Work smarter, not harder
Creating an efficient workflow is important for every organization, but even more so for nonprofits. Technology like Robotic Process Automation (RPA) can streamline many day-to-day tasks for your organization. A few examples would be emailing potential donors, donation processing, website chatbots, and tracking for tax and payroll purposes. These automated “bots” can be programmed from any location to perform any task for your organization, and can even make basic decisions on their own.
Automating tasks can help save you money on payroll and overhead, as well as making your organization active 24/7/365. This also frees up your workforce for tasks that require a human touch, such as connecting with donors and the public, creating strategy, and creating content for your nonprofit. In today’s world, this is technology that can be used by organizations of any size.
In 2020, having a digital presence is more important than ever. This means having an easy-to-use and up-to-date website; being active on social media platforms; and reaching out to donors, other organizations, and the general public.
One great way to take advantage of online communication is communicating via video chat. Studies have shown that communicating visually is far more effective than audio-only communication. Reaching out to potential donors and volunteers via video is a great way to boost fundraising efforts. Thanking donors with a personalized video call is an excellent substitute for letting someone know you appreciate them if you can’t communicate in person.
Finally, in a sluggish economy, it’s especially important to communicate with the general public about what you’re doing and that you’re still active in the community. You can do this with frequent posting by email and on social media platforms, as well as encouraging staff to share updates on their own personal accounts.
In today’s unprecedented times, nonprofit organizations are some of the first to struggle. However, this does not mean that work needs to come to a standstill. Remote work and e-commerce are critically important today, and this trend will only continue in the future. Working to create a strong remote workplace will benefit your organization now, and in years to come.
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